MCR Safety has more than forty years of experience as a leader in the field of personal protective equipment, they sell products to safety equipment distributors and ship products through two distribution centers in the U.S.
The business requested the ability to provide product-specific marketing and training materials to their distributors across the country. This solution also required a process to provide product-specific certifications with the ability to view distributor certifications and perform analysis on their knowledge of their product lines.
Fifty Seven Pounds proposed Sitecore as the solution by leveraging the Web Forms for Marketers (WFFM) module.
This solution provided multiple benefits for the business including new functionality to optimize distributor training and content. Additional logic was coupled with Sitecore’s WFFM module to extend the out-of-the box functionality which allowed MCR to validate training tests. Test evaluation data is then stored within Sitecore’s database, and test data drives delivery of product certifications.
A portal was also created as part of the solution which provided the distributors with login credentials and the ability to view information about their product certificates assigned through the portal.
The new platform enabled non-technical users to update training materials and product test information regarding certifications.
Distributors were also able to utilize the portal and gain more knowledge about MCR’s product offerings. Thus, allowing their partners to sell more MCR products based on their expertise of the product offerings.
"Sitecore has allowed us to manage our training materials more efficiently, and also helps our team provide certifications to distributors based on product knowledge and evaluations on our website.” - Webmaster at MCR Safety