You are invited to our grand opening and ribbon cutting on Thursday, March 28th from 4-6pm cst and the ribbon will be cut at 4:30pm cst.

[Memphis TN, March 21, 2019] - Vanick Digital ( is proud to announce the launch of it’s new sister brand:  Fifty Seven Pounds ( 

After years of solid growth in both the API and Custom Application Development practices, Vanick Digital has streamlined their operations and launched the new brand. Fifty Seven Pounds is a complete agile consultancy that specializes in Martech Delivery and Agile Development using “Nearshore” teams. Customers can choose the service level that best suits their needs: solution development and maintenance, full team support, or working one-on-one with an individual developer.

The company is based in Memphis, TN with locations in Hermosillo, MX, Nashville, TN, and Raleigh, NC. 

Grand Opening Event

The grand opening event is open to the public and will take place on Thursday, March 28th from 4-6pm cst and the ribbon will be cut at 4:30pm cst. 


5350 Poplar Ave., Ste 200

Memphis, TN 38120 

Drinks will be served and all are welcome. For more details, see the event invite.

“We welcome the community to come celebrate this exciting new venture with us”, Jim Van de Vuurst, Founding Partner, “Fifty Seven Pounds will bring new jobs and new opportunity to the Memphis and Nashville area. We look forward to what comes next.”

Why 57 Pounds?  What does that even mean?

Fifty-seven pounds. That’s approximately what one “talent” of gold would have weighed in Ancient Greece. Back then, products were measured in “talents”– a larger monetary denomination that represented about 6,000 smaller coins.

At Fifty Seven Pounds, talent drives our product.  And our talent comes from all over the world. We search out the experts and bring them together to create a team. A team of individuals with unique abilities and complimentary specialties that comes together to solve problems and deliver creative solutions for our customers.